Profits jump at Burger King UK as online sales increase
Urger King UK’s revenue nearly tripled last year thanks to an increase in the number of people ordering online.
The chain achieved sales of £211.7m for the year to December 2021, 68% more than in 2020 and well above pre-Covid levels.
Online orders now account for a quarter of the fast food chain’s business in the UK, he said.
Burger King attributed this to increased sales on its app, which grew users by more than 60% to 1.3 million in 2021. Meatless menu options such as the Vegan Royale and a plant-based Whopper burger also boosted sales.
Pre-tax profit for the period was £49.6 million, compared to £17.2 million in 2020.
The company added 48 new restaurants to its portfolio last year and plans to open 200 more locations by 2026.
Alasdair Murdoch, CEO of Burger King UK, said: “Deliveries and drive-thru sales have been strong throughout 2021 and will remain key areas as we execute on our growth strategy.
“We have a strong development pipeline to further grow our footprint in the UK, and we are very well placed to take advantage of the market opportunities that come our way.”
The company’s IPO plans were stalled earlier this year after investors raised concerns over the conflict in Ukraine.
The company never officially announced its plans, but reportedly hired bankers at Investec, Peel Hunt and Bank of America to advise them on a possible listing.
Burger King UK, which runs the UK franchise on behalf of US giant Restaurant Brands International, is owned by private equity firm Bridgepoint.